Project Echelon Goes Beyond Racing At Joe Martin

Project Echelon Racing is partnering with Pedal It Forward this weekend at the Walmart Joe Martin Stage Race to support the community.

During Sunday, May 22’s Experience Fayetteville Criterium, the two organizations will jointly donate a bike to a Northwest Arkansas military veteran in need. The presentation will take place near the Experience Fayetteville offices.

Project Echelon Racing has roots in the Fayetteville community, having partnered with Experience Fayetteville for its team camp in 2021, forming a partnership with Fayetteville-based and veteran-owned company BioTech Pharmacal and collaborating with the likes of Puritan Coffee – a local favorite – to host community events.
After Saturday’s time trial, Project Echelon’s Tyler Stites sits in second place overall and just 12 seconds of the lead, setting up an epic finale in downtown Fayetteville. Watch Sunday’s race on GCN+.

Read more about Project Echelon in the latest issue of BIKE Arkansas.

Pedal It Forward NWA was started by a group of local cyclists who love riding and enjoy the beauty of Northwest Arkansas. it seeks to help everyone feel the joy and freedom that comes with having a bike. Pedal it Forward collects, refurbishes, then distributes free or low-cost bicycles to those who can’t afford them.